PROJECTA cement renderer by trade, our client had a dream of owning his own fast food business.
Arriving at our office with the name 'Wrapalicious' and a menu scribbled on a note pad, we transformed his vision into reality within a tight budget. Our combined aim was to establish a food court tenancy that looked and operated as though it was one of the 'big boys'. A simple wrap offer was established, the point of difference being customisation at a set price. Development of the menu was kept simple to ensure easy selection by customers.